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Hello Friend,

Thank you for visiting our site. My name is Tunde Bencsik, we have founded Ten Senses London with my husband, Kris.

We have always loved mulled wine, cider, and apple juice, but honestly most of the time we had no time to go into the trouble and cook some.  We have tried bottled mulled wines but they never met our taste and we seldom finished a whole bottle.

One Christmas a few years ago, instead of going on my usual shopping spree, I have decided to make my own gifts to my friends, and I ended up making little pouches filled with mulling spices, so they can cook a good bottle of wine whenever they want it - surprise, surprise: they loved it :). I made some for myself as well from the remaining spices and put them away, completely forgetting about them.

Then in about February, a really bad rain caught me off guard and I got home completely soaked. I could kill for a steaming hot mug of mulled wine. I checked the cupboard and found a remaining pouch, with only a small amount of spices in there. We also had about a cup's worth of Hungarian red wine, not nearly enough for any of the recipes. It seemed that there won't be any mulled wine for me that night.

Then I got a crazy idea. I poured the wine into the mug, it only filled it about half-way, then added some water and simply put the pouch with those small spice remains into the cup, then just let it spin in the microwave for a short while. The result was unbelievable. The smell, the taste, the warmth...did that made me happy.

I told this to Kris a few months later and he was excited about the idea, making mulling drinks fast, and tea-easy for everyone. He convinced me to do some market research as this could be a good business idea. I got to admit that he was right, but don't tell him I said that ;) If you are interested in how the story developed after, read our journal below.

  • Our Market Debut

    We have found a post on the Canary Wharf Forums the other day, promoting a nearby social market about to happen. I was sad to see one more market that we had missed the application deadline for, but Kris was adamant on trying to ask them if they had any more free pitches left. We …

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  • It’s finally on!

    After weeks of waiting, our first batch of packaging has arrived, so we were able to start the manufacturing process. The first few hundred boxes of the Ten Senses Classic version are packed and ready for delivery, so if you want to try our products early, this is your chance. In the meantime we continue …

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  • Increasing efficiency

    During the first test day of our manufactory process, we have ended up with just over 50 boxes worth of artisan mulling bags. We did the test primarily to identify all parts of the process that are in need of optimization to maximise output. To be able to maintain a healthy sale price on our product, we need to …

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  • Back to prototyping

    All we knew about the new packaging needs that they have to stand out, must be durable and recyclable with a premium look but still be affordable on a scalable basis. We’ve put in another 3 days researching different box types and we ended up choosing a hexagonal shape for housing our mulling bags. Luckily …

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  • Our first photo shoot

    Today was a big day, our first product photo shoot. It’s also a test for our packaging, as if it won’t look good on photos, we’ll struggle to sell any of it regardless how good the product inside is. We went to the Line Above Studio with a bunch of spices, two bottles of wine and a few …

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  • First packaging attempts

    We have spent days trying to find a packaging solution matching our brand and also being affordable. We ended up ordering a few types of food safe packaging for our artisan mulling bags from the Tiny Box Company who you might have seen appearing in the Dragons Den. To brand the packaging, we have ordered …

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  • Branding Madness

    My soon-to-be husband, Kris was hard at work designing the Ten Senses logo and branding. Based on my ideas, he drafted out half a dozen logo ideas, but neither of them really got me as a love for first sight. He is a designer by profession, and thanks God a very patient one so I …

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  • The Journey Begins

    It was only a few years ago when we got home soaking wet after a busy day, being caught off-guard by surprisingly heavy rain in London. We were craving for a hot mulled wine but felt no mood to cook up a whole bottle of precious wine. It would have taken about half an hour …

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